This project is an exploration of new business models and fashion systems in order to create an ethical marketplace. With the growth in sustainability and eco-friendly product development, we also need to re asses and improve the way we produce, distribute and consume products. The Karma Clothing Collective is a hypothetical business, a fashion library where anyone can rent from a variety of ethical brands. There are many membership options and prices to suit everyone, we want to make eco-fashion more affordable and accessible to anyone. Want to know more? Watch our quick explanatory video below and visit the website for more information. Please note this is not currently a working business, however i am working to make this a reality, if you are interested in collaborating in anyway please get in touch i would love to hear from you.